UX/UI Redesigns

Symplicity is a significant force student services technology. Over a decade of innovation and response to client feedback has led to a deep platform with several user audiences and dozens of use-cases. Recently, Symplicity met a disruptive competitor for the first time. Starting with a clean slate, the competition quickly delivered a basic product with a modern user experience.

Armed with a fierce dedication to our users and a detailed understanding of the technology platform, my team set out to protect our leadership position.

Our first step was to evaluate scope and release schedules. Symplicity is acutely sensitive to client schedules and periods in which major change is acceptable. It became clear that we must divide the project into multiple releases, clearly define scope constraints, and take a ruthless approach to prioritization.

Our task was to transform a complex desktop-only interface into a simple mobile-first experience. Our timeframe to delivery was aggressive. I quickly assembled our best front-end designers. We adopted Google’s Material Design standards and spent the next several weeks in long coding session. Our team was dispersed, so we used Google Hangouts to form a virtual workspace. We made decisions in real-time, prioritized and unblocked one another, and stayed on top of QA. The result was nothing short of amazing. We changed the game.

UX/UI NinjasPete Ryan, Terral Lewis, and Thomas Rye